12/19/08

Adidas Week Feature: ZX Series


ADIDAS X UNDEFEATED ZX 8000

Undefeated’s trademark mix of performance and cutting edge design is at work on their ‘U’ interpretation of the ZX 8000. Taking the Torsion runner and giving it a clean, contemporary look, by starkly contrasting two key shades – bright orange and dazzling rave green on the footbed and Torsion bar itself, the mix of materials, - meshes and suede, completed with nylon stripes makes winning strides towards authenticity and innovation. Minimal branding, beyond the distinctive bars on the tongue indicates a retailer quietly confident of their winning form, and finished with a collection of laces for three very different looks, they remain unbeaten.

No comments: